Craft a GTM Playbook
for the AI-Era.

Craft a GTM Playbook
for the
AI-Era.

Leverage our AI playbook builder & GTM experts
to craft a playbook designed for growth.

Leverage our AI playbook builder & GTM experts
to craft a playbook
designed for growth.

Get Started

Browse Playbook

  • Team Introductions

  • Target Buyer Personas

  • Company Overview

  • Competitive Landscape & Positioning

  • Market Opportunity

  • Ideal Customer Profile

  • Ideal Customer Scenario

  • Product/Services Overview

Crafting a Custom GTM Playbook

What is a GTM Playbook? It's your company's single-source-of-truth for how you generate revenue via sales, marketing & product.

GTM ensures these critical teams are rowing in the same direction at the same tempo.

In this section, we've highlighted some of the key elements to any good playbook.

Take a look around!

Ideal Customer
Scenario

Ideal Customer
Scenario

Ideal Customer
Scenario

AI enables us to go beyond "ICP".

If you had unlimited research time, what would you want to know about your prospects?

Start Building

Target Buyer Personas

Target Buyer Personas

Target Buyer Personas

Create mock personas of your target buyers to inform your GTM strategy.

Create mock personas of your target buyers to inform your GTM strategy.

Start Building

Competitive Landscape

Competitive Landscape

Competitive Landscape

Create well-researched competitive analyses to identify your unique value prop(s)
and ideal positioning.

Create well-researched competitive analyses to identify your unique value prop(s)
and ideal positioning.

Start Building

Are you ready for Readyy?

Take a 2-minute GTM Assessment

People

Louisa Dickins

Talent Leader

Hire Now

John Dawson

Strategic Leader

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Roi Krakovski

Data Leader

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Platform

Score

Break out of the "black box" lead scores by configuring your own proprietary Readyy Score.

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Research

Instantly generate rich Reports with the context of your product & relevant info for each target.

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Assign

Hand off well-researched, qualified leads to your reps best fit to run with each lead.

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Meet Your GTM Copilot™

Meet Your GTM Copilot™

Meet Your GTM Copilot™

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