Crafting a Custom GTM Playbook
What is a GTM Playbook? It's your company's single-source-of-truth for how you generate revenue via sales, marketing & product.
GTM ensures these critical teams are rowing in the same direction at the same tempo.
In this section, we've highlighted some of the key elements to any good playbook.
Take a look around!
AI enables us to go beyond "ICP".
If you had unlimited research time, what would you want to know about your prospects?
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People
Platform
Score
Break out of the "black box" lead scores by configuring your own proprietary Readyy Score.
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Research
Instantly generate rich Reports with the context of your product & relevant info for each target.
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Assign
Hand off well-researched, qualified leads to your reps best fit to run with each lead.
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